Monday, September 03, 2007

Johan Eliasch: Herminator, Frank Field and Ana Paula Junquiera = Fans; Dale is Not. Who is Right?



Johan Eliasch (milionário sueco), formerly Tory deputy treasurer, is the CEO of the global technology company HEAD. Inventors of metal skis and a notable brand and innovator in all kinds of racquets, sticks and clubs. Above seen with Hermann Maier the "Herminator" who has sacked Atomic and signed for Head (deja Atomic y ficha por Head).

Although Iain Dale was rather quick to slag Johan's judgement off I must say that he seems to have his head reasonably well screwed on. Here's an article from the Ecolopop web magazine:

C’est ainsi que Johan Eliash, millionnaire anglo-suédois et propriétaire du groupe Head (spécialiste d’articles de sport, inventeur du ski en métal), a choisi de contribuer à la préservation de la riche forêt amazonienne. Il a racheté à une scierie, en octobre 2005, deux parcelles d’exploitation de bois pour un total de 160000 hectares, au coeur de la forêt, dans l’état d’Amazonas, au Brésil. L’objectif : préserver ces parcelles de toute exploitation intensive. Le montant de cet investissement caritatif est estimé par le Sunday Times à 8millions de livres sterling.


Selon Courrier International qui lui consacre une page dans son supplément “riches”, Johan Eliash estime que 400 millions d’hectares de la forêt amazonienne pourraient être acquis pour 14 milliards de francs. Il mène campagne pour que des célébrités et des hommes politiques suivent son exemple. Il projette également de produire des médicaments alternatifs, des huiles essentielles et de sauver ainsi la forêt amazonienne.

Johan Eliash fait parler de lui mais il n’est pas le premier à agir ainsi : Paul van Vlissingen, milliardaire propriétaire de Calor Gas, a lui aussi investi 15 millions de livres sterling dans des espaces naturels, en Afrique cette fois.


Which translates to estimate Johan's investment in live wood at £8M, levering in £15M more from a mate, which, whatever one's stance on climate banter, is a considerably more worthwhile investment and cause celebre I'd have thought than a £2.6M loan and/or fundraising for Cameron's deadwood gulch.

Johan Eliasch is co-founder of Cool Earth with none other than Labour's own favourite Frank Field and explains his motivation here, and Frank goes here.

His press is only 99.9% favourable.
Stopping the logging did mean slack times at the timber mill.

Need any further points to show Iain Dale's hasty appraisal to be awry?

Johan Eliasch, voici avec sa compagne, Ana Paula Junqueira , secrétaire générale de l’Association brésilienne pour les Nations Unies. Anna Paula's delightful website is also available in english for those HABLO NO PORTUGUÊS, and a summary biography is here.

NOTICES: Don't forget the Blog Action Day on environmental issues in six weeks time. Logging pi chart from: Mongabay.com.

4 comments:

no comment - again said...

Couple of points, twat:

Alan Johnson was released by the ragheads sometime ago. Why do you still have him on your site? No point - bit like yourself?

Why do I keep hearing Dave-id banging on about Mandela every time I check the next inanity you have come up with?

Chris Paul said...

Listen, twoll:

1. Every time you bring up AJ he gets another week;

2. You are a disgusting racist without the balls to identify yourself ... coward;

3. If there's no point in what I write what does that say about what you write you pathetic twoll?;

4. Turf Dave-id out, or simply turn down the volume in your browser. It is webcameron which sets Dave-id to broken record mode ... which about sums him up

Missing you already ...

Chris Paul said...

Anyone got a fix for Firefox browser taking the leading out of paragraphs following a [/blockquote]?

Anonymous said...

Try asking blogger HQ ...